Adam - The Indian iPad killer

Looks like the iPad killer is here at last. Rohan Shravan, 24, an engineering graduate from IIT Kharagpur has designed a tablet PC named Adam which may soon offer tough competition to Steve Jobs’ much-hyped machine.



It has already caught the attention of the world after being unveiled at the Consumer Electronics Show and the Mobile World Congress in Barcelona.

Hyderabad-based start-up Notion Ink, Rohan’s company, plans to launch Adam in the market later this year. It will have better features, a longer battery life and will come at a cheaper price than other PCs of its ilk.

Rohan, a whizkid with out-of-the-box ideas, always wanted to do something different. As a child, he loved to fiddle with toys and make his own models. As a techie, he still does the same, but on a higher plane. What motivated him in this instance was the craving for a device that would help him browse the Internet everywhere, anytime.

“So I thought why not a device on which people can use their imagination and develop applications. It took us three years to design Adam,” says Rohan.

He worked on this dream along with five IIT-ians and a management graduate — Rohit Rathi, (co-founder) Sachin Ralhan (co-founder), Mohit Gupta, Anirudh Gupta, Rajat Sahni, and Devanshu Agrawal. The result of the teamwork was Adam.

As the name signifies, it is the first of its kind. The operating system will be open to all. The user interface, the backside track pad, the special Tegra processor, the special never seen before e-mail application, and the swivel camera are all rather unique and will have tech lovers drooling.

“It is not comparable to already existing products in the markets,” says Rohan modestly. “You can probably compare it to the next generation of devices which will hit markets in 2012.”


“Initially, in India people took us lightly, but when they saw the western reception, they suddenly warmed up,” laughs Rohan.


He is enthusiastically looking forward to the launch of Adam, but prefers to laugh away the title of a iPad killer. “Apple has such a big marketing arm that you can never call Adam an iPad killer,” he says.

But then you never know.

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