Yammer - The Twitter for Corporate Organizations Today
Lately some of my friends have been sending me tweets and reviews about Yammer. So what in the world is a Yammer?
Yammer is a microblogging service that was launched in September 2008. Unlike Twitter, which is used for broadcasting messages to the public, Yammer is used for private communication within organizations or between organizational members and pre-designated groups, making it an example of enterprise social software.
Access to a Yammer network is determined by a user's internet domain, so only those with appropriate email addresses may join their respective networks. According to a statement on its website, the service is used by some 70,000 organizations! In February 2010, the company launched "communities", which are networks for which access is not restricted by domain, thus allowing businesses to connect to groups such as customers, partners, and suppliers.
Yammer operates with as a freemium, offering basic free service with chargeable extras.
Access to a Yammer network is determined by a user's internet domain, so only those with appropriate email addresses may join their respective networks. According to a statement on its website, the service is used by some 70,000 organizations! In February 2010, the company launched "communities", which are networks for which access is not restricted by domain, thus allowing businesses to connect to groups such as customers, partners, and suppliers.
Yammer operates with as a freemium, offering basic free service with chargeable extras.
Seems to me that someone tweaked around with a intra-organization chatting service and is making millions out of it! But what I like to see in the near future is whether Yammer will go the Twitter way by being not so exclusive (given it has already started the communities sub-module).
Till then it would not hurt if you would like to try Yammer and get a feel of the corporate world. :)
